Buyer highlight: Personify Well being’s considerate strategy to AI adoption

This weblog is a contribution from our buyer, Personify Well being, the primary customized well being platform firm. Find out how their group reduces AI mannequin improvement time by 82% for customized healthcare.

Personify Well being is a world firm empowering numerous and distinctive companies — and numerous and distinctive individuals — to have interaction extra deeply in well being at a decrease value. We’ve introduced collectively well being plan administration, holistic wellbeing, and complete navigation options to create the trade’s first and solely customized well being platform.

We’re bridging the hole between the large potential of AI and the necessity for smarter healthcare. Our AI-powered platform helps our 19 million members throughout 190+ international locations to proactively handle their well being with extremely customized suggestions and content material that spans psychological well being, vitamin, sleep, motion, train steering, and extra.

To realize personalization at this degree and drive effectivity all through the corporate, we’re accelerating AI adoption with greater than 15 predictive and generative AI initiatives presently underway. DataRobot has been important for enhancing the effectivity and effectiveness of our knowledgeable group of knowledge scientists, engineers, and information analysts. 

Why accuracy and governance are important for AI in healthcare

Personify Well being has the perfect and brightest information scientists, engineers, and analysts on our group. However to ensure that them to do their greatest work, they wanted a toolset that would scale back day by day complications like instrument overload, clunky workflows, and duplicative work. As CTO, I need my individuals targeted on delivering outcomes, not managing dangerous processes.

I’m a robust believer in eliminating silos throughout the group. Our engineers, information scientists, and analysts should come collectively on one platform to scale our improvement cycles and productiveness positive aspects. However we should be considerate with every choice, notably as healthcare is a extremely regulated discipline with quite a few moral considerations.  

We have to mix AI with human experience for an in depth private contact alongside the complete buyer journey. Our members belief us to information their well being and wellbeing by suggestions supplied by superior predictive analytics, whereas our well being coaches depend on generative AI co-pilots to make them more practical companions to our neighborhood members. 

Internally, we additionally use generative AI to drive productiveness with helper bots for various enterprise features. Belief in every of those AI functions is totally important for us to do our jobs and help our member neighborhood in persevering with to enhance their well being.

Predictive fashions are crucial to the customized expertise we offer on our platform. To tell Personify’s predictions, we contemplate a dataset that encompasses roughly 275 million individuals with 700 options. We have to prepare fashions on continually altering information — at scale — throughout tons of of fashions multiplied by tens of millions of members.

DataRobot permits our group to coach a number of fashions concurrently and evaluate outputs for the best attainable accuracy. Their end-to-end platform means we’ve got the instruments to rapidly ship outcomes our clients can belief. 

Supporting Personify’s mannequin duty commonplaces

Centralized tooling additional helps our dedication to social and mannequin duty with the appropriate infusion of ethics, privateness, and governance. At Personify, right here’s how we’re taking a considerate strategy to AI adoption and use throughout the corporate:

A steering board

An AI govt steering board oversees all initiatives to assist information our selections on the management degree.

Analysis and improvement

An R&D group researches and builds the inspiration for our generative AI-based frameworks to be used circumstances in operations, business advertising and marketing, and content material technology.

Governance group 

AI coverage governance is crucial in how we work with information. Our AI insurance policies propagate to our 70+ sponsors on the platform so everybody understands how we shield information. Our governance group guides AI insurance policies with enter from our authorized counsel. 

Privateness and bias mitigation

We work with anonymized information units, which maintain member information non-public. On the identical time, it eliminates the opportunity of bias in our fashions

A unifying platform

To cut back silos and speed up mannequin time, we selected DataRobot to carry all our groups and predictive fashions in a single place. We’ve been in a position to rip aside these silos throughout the group, which is prime to our success.

The platform unifies our AI analytics throughout groups, applied sciences, and information sources, and speeds our time to manufacturing. As a substitute of taking three weeks to get a suitable mannequin, we will do it in 21 hours and create a number of fashions in parallel.

DataRobot additionally helps our governance framework with important explainability. Having visibility behind fashions helps us rapidly perceive, select, and achieve acceptance of the appropriate fashions. 

Constructing momentum for generative AI in customized healthcare

Trying forward, generative AI will change into a higher a part of how we allow our group. With the inspiration we’ve already inbuilt DataRobot throughout predictive AI and generative AI fashions, I’m excited for Personify Well being’s future. 

We’re already unifying all of our generative and predictive AI fashions inside DataRobot to additional enhance how we handle and monitor them to drive significant outcomes for the enterprise and our members. This platform is core to lots of our targets as we proceed to guide the way forward for AI in healthcare.

For instance, we foresee having our personal AI conversational hub on the backend that plugs into all our merchandise to reply questions for even higher responsiveness.

We’ve additionally been experimenting with DataRobot Software Templates, which can give us repeatable use-case logic that the group can adapt for particular enterprise issues. This solves a big headache for our group and can allow us to transfer at a good sooner tempo.

Collectively, Personify Well being is empowering customers with smarter suggestions which can be held to the best moral and authorized requirements. DataRobot makes it a lot simpler to construct and handle AI fashions, which implies my group can deal with delivering higher well being and wellbeing suggestions to our clients. 

Try Personify Well being’s buyer highlight to study extra about how they diminished AI mannequin improvement time by 82%.

In regards to the creator

Amit Jain

As Chief Know-how Officer at Personify Well being, Amit Jain attracts on greater than 20 years of experience in SaaS engineering management, cloud structure, information science, and machine studying to create and execute a imaginative and prescient that impacts tens of millions of individuals globally.


Meet Amit Jain