How buyer varieties form information science roles and methodologies
When contemplating a brand new firm or a job supply, we regularly take into consideration business, firm imaginative and prescient, development alternatives, tradition, and so on. Immediately, I need to introduce one other perspective: whether or not the enterprise is B2B (Enterprise-to-Enterprise) or B2C (Enterprise-to-Shopper). This distinction has a surprisingly massive impression on information science roles.
Being a Knowledge Scientist for over six years, I’ve spent half of my time working at a B2C firm (Ancestry.com, a shopper family tree firm), and the second half at a B2B firm (Brex, a spend administration fintech firm). Regardless of the distinct industries, I’ve observed important variations in information science methodologies and challenges introduced by the totally different buyer varieties. On this article, I’ll talk about the variations in information science analytics between B2B and B2C corporations.
One of the crucial noticeable variations between B2C and B2B corporations is the information quantity and the unit of research.